Top positive review
14 people found this helpful
Excellent primer on how to grow your small business
on March 29, 2013
I am an attorney and I work with small business owners. I read a lot of business books and I have a very short attention span for those that are spouting a bunch of nonsense or shoot-from-the-hip opinion.
Charlie Gilkey's "The Small Business Lifecycle" looks at small businesses from a brand new perspective. It helps you identify where you are in the growth cycle so that you know what you need to focus on. It starts with the aspirational stage, where he digs into why so many aspiring entrepreneurs never get into the ring, so to speak. He moves on to discussing the early challenges which initial entrepreneurs face, especially when they are starting their first business.
Later chapters cover growth, how to get "unstuck" and how to scale the business once it starts producing revenue and is successful.
No matter what stage you are in, this is a worthy read so that you can understand where you are and where you need to go. More importantly, Gilkey lays out the specifics steps you need to take and what to focus on. I highly recommend it.